Jaz Hotel Amsterdam – Built By Music

The ‘Jaz In The City’ hotel concept is one of the main projects of the Steigenberger Hotel Group in the next decade of new hotel business. The unique concept is highly influenced by music, art and modern living.

The first Jaz Hotel is located in Amsterdam between the football stadium ‘Amsterdam Arena’ and the multi-purpose event and music hall ‘Ziggo Dome’.

On June 1st 2016 Jaz Hotel was celebrating the grand opening – and at the same time pop star Adele was going to play one of her sold out live shows at close-by ‘Ziggo Dome’.

The idea was that Jaz addresses the claim ‘Built By Music’ to the waiting people of the Adele concert with an exciting and really exceptional prank.

We developed and directed the whole event as well as the film and were also responsible for all music and sound design.

bauhouse: Fabian Grobe, Clemens Wittkowski


‘Built By Music’ was awarded Gold in the category ‘Best Brand Marketing Operation’ at Worldwide Hospitality Awards 2016, Paris.